Depop is using its first physical location to show its seller members how to brand themselves and strengthen its community bond in the process

Depop, the U.K.-based online fashion outlet, is creating a physical space in New York City for people to buy, sell and share their styles. While the retailer has always been an app based e-commerce platform for people to shop and sell different clothing and accessories, the goal of the brick-and-mortar store is to strengthen the brand's community and teach the app users how to sell their merchandise most effectively.

The store will feature a photo studio space where sellers can take clean pictures of their goods while also receiving tips and advice from professionals on marketing and how to ship sold items.

Currently, the NYC location is not fully stocked, but shoppers can still find a limited selection of Venus X’s and Sandy Liang’s vintage, Luke Fracher’s rare sports shirts, and SlumpyKev’s custom vintage Levi’s and Dickies as part of the ‘Depop Loves New York collection.'

Depop

Depop, the U.K.-based online fashion outlet, is creating a physical space in New York City for people to buy, sell and share their styles. While the retailer has always been an app based e-commerce platform for people to shop and sell different clothing and accessories, the goal of the brick-and-mortar store is to strengthen the brand's community and teach the app users how to sell their merchandise most effectively.

The store will feature a photo studio space where sellers can take clean pictures of their goods while also receiving tips and advice from professionals on marketing and how to ship sold items.