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Online Wayfair Shoppers Can Imagine Furniture In Their Home In 3D

Online Wayfair Shoppers Can Imagine Furniture In Their Home In 3D
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The furniture retailer is enabling improved online home goods shopping through its implementation of a spatial-computing browser, letting shoppers point and click to trial items

Rachel Gonzalez
  • 16 august 2018

Wayfair, the booming online furniture retailer, is helping consumers figure out which pieces to buy with its new mixed-reality platform. Wayfair has been in the augmented and virtual reality game for a while, and its recent implementation of Magic Leap’s Helio browser, the first web browser capable of spatial computing, permits online furniture shoppers new and improved capabilities.

Wayfair customers need only point the browser at the location missing a certain piece of furniture and browse through the retailer’s inventory to find an option to fill it. The images that appear are in 3D and true to size, helping to ensure that the piece will fit in the room when it arrives.

Wayfair’s aim in allowing customers to design an entire room with a simple point and click is to streamline the virtual shopping process by providing more realistic and accurate pre-purchase trials.

Wayfair

Wayfair, the booming online furniture retailer, is helping consumers figure out which pieces to buy with its new mixed-reality platform. Wayfair has been in the augmented and virtual reality game for a while, and its recent implementation of Magic Leap’s Helio browser, the first web browser capable of spatial computing, permits online furniture shoppers new and improved capabilities.

+Furniture
+home
+MR
+online furniture
+Shopper education & assistance

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