Fleat Network builds mobile retail vehicles that let retailers expand their customer reach, bringing perishable goods like fresh produce to more locations

A new vehicle model launched by startup Fleat Network is powered by AI and geolocation, and allows customers to shop for perishable goods directly from mobile retail vehicles. Prospective customers will be matched with and notified of a nearby vehicle via their mobile phones, from where they can then place an order and request delivery.

While the pilot program taking place in Orlando, Florida, is focused mainly on the purchase and delivery of food items, Fleat expects the service to expand in the future to include a variety of other products. Starting with food, however, the speed and efficiently of this process is much unlike standard grocery delivery services, which can take many hours to deliver orders. Retailers’ mobile storefronts with Fleat send geotargeted notifications to their customers, and once paired, customers can select from real-time inventory. Customers then receive notification when the mobile storefront is arriving to pick up their items.

Fleat aims to help retailers give shoppers an efficient alternative to the typical grocery delivery, expanding their reach and driving sales. Furthermore, these mobile storefronts are also an opportunity for retailers to utilize mobile advertising, as well as monitor repeated customer behavior in response to the service.

Fleat Network

A new vehicle model launched by startup Fleat Network is powered by AI and geolocation, and allows customers to shop for perishable goods directly from mobile retail vehicles. Prospective customers will be matched with and notified of a nearby vehicle via their mobile phones, from where they can then place an order and request delivery.

While the pilot program taking place in Orlando, Florida, is focused mainly on the purchase and delivery of food items, Fleat expects the service to expand in the future to include a variety of other products. Starting with food, however, the speed and efficiently of this process is much unlike standard grocery delivery services, which can take many hours to deliver orders. Retailers’ mobile storefronts with Fleat send geotargeted notifications to their customers, and once paired, customers can select from real-time inventory. Customers then receive notification when the mobile storefront is arriving to pick up their items.