PSFK Launches Retail Health & Wellness Debrief

PSFK Launches Retail Health & Wellness Debrief
Health

The Retail Health & Wellness Debrief outlines a framework for leveraging an emerging whitespace in the health and wellness industry

PSFK
  • 20 september 2018

The conversation around health has changed. Consumers are looking beyond the traditional medical system to embrace a more holistic view of health and wellness, as digital platforms enable them to take a more proactive role in managing their health. At the same time, they expect more from the products and services they buy and have new standards for convenience, personalized service and transparency. PSFK’s Retail Health & Wellness Debrief shows how brands and retailers are responding to this new set of consumer demands.

According to PSFK’s recent survey of business professionals, 47% agreed that it was very important for brands and retailers outside of the health & wellness space to provide health & wellness products and services. An additional 32% said it was somewhat important.

Our latest retail innovation report outlines the ways in which retailers and brands across industries can bring new health and wellness-focused products and services in-store and online to meet the needs of a growing cohort of consumers looking to make health and wellness a greater priority in their daily lives.

The Retail Health & Wellness Debrief outlines a framework for leveraging an emerging whitespace in the health and wellness industry. Each of our 6 trends are supported by multiple
best-in-class examples, from in-store consultations to on-demand virtual appointments, to bring these ideas to life. It includes set of best practices to help organizations from any industry develop synergistic offerings for the health and wellness space.

The Retail Health & Wellness Debrief provides a framework for brands and retailers to develop a range of health and wellness-related offerings to meet growing consumer demand. Download the report here.

The conversation around health has changed. Consumers are looking beyond the traditional medical system to embrace a more holistic view of health and wellness, as digital platforms enable them to take a more proactive role in managing their health. At the same time, they expect more from the products and services they buy and have new standards for convenience, personalized service and transparency. PSFK’s Retail Health & Wellness Debrief shows how brands and retailers are responding to this new set of consumer demands.

+Consultations
+Health
+in-home consultations
+Public
+retail
+retail wellness debrief
+wellness

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