Travel Insurance Comparison Site Offers Customers Personalized Recommendations

Travel Insurance Comparison Site Offers Customers Personalized Recommendations
Banks, Insurance & Financial Services

InsureMyTrip is a search engine that allows people to compare travel insurances based on their specific needs, and accounts for real-time events like hurricanes and storms in its results

Ivanha Paz
  • 28 september 2018

InsureMyTrip, a website that allows users to compare travel insurances, recently updated its algorithm to make shopping for insurance a personalized experience. The newest version of the search engine takes into account hurricane season and storm-prone destinations, filtering through thousands of plans to recommend the most appropriate ones.

The platform is the first to apply machine learning technology to travel insurance comparisons. “Hurricanes have a great impact on travelers and can easily put trips in jeopardy. While there are travel insurance plans with specific hurricane-related coverages, travelers may have difficulty identifying those plans quickly online. Our groundbreaking recommendation tool now automatically showcases plans with robust hurricane coverage, empowering travelers to feel more confident with their travel insurance purchase,” says InsureMyTrip CEO Jim Grace.

Besides filtering for hurricanes, the engine can also make recommendations based on profiles and acquired data from past users with similar attributes. According to a press release, this tool allows people to find the right insurance 10x faster than they would manually.

InsureMyTrip


Lead image: woman booking online hotel stock photo from Africa Studio/Shutterstock

InsureMyTrip, a website that allows users to compare travel insurances, recently updated its algorithm to make shopping for insurance a personalized experience. The newest version of the search engine takes into account hurricane season and storm-prone destinations, filtering through thousands of plans to recommend the most appropriate ones.

+Banks
+hospitality & travel
+hotels
+insurance
+Insurance & Financial Services
+machine learning
+personalization
+post purchase & service
+shopper education assistance
+travel

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