ClassPass Targets Millennial Employees By Offering Its Services As Corporate Benefits

ClassPass Targets Millennial Employees By Offering Its Services As Corporate Benefits
Banks, Insurance & Financial Services

The fitness platform is making its services available as part of corporate benefits packages, helping employers better cater to the health and wellness interests of their employees

Rachel Gonzalez
  • 4 october 2018

Subscription-based fitness and wellness platform ClassPass is making moves to become a part of corporate benefits packages through a partnership with HR technology company Justworks.

Present in over 50 markets, ClassPass provides everything from cycling and barre classes to strength training, and now is focusing its efforts on targeting its programs at younger working people. Accordingly, companies can enroll as ClassPass participants through JustWorks and make contributions toward their employees’ monthly memberships.

Corporations are increasingly focusing their efforts on supporting their employees’ health and wellness, as detailed in a PSFK report. ClassPass hopes to take advantage of this interest, making it easier for employers to contribute to their team’s wellbeing.

ClassPass

Justworks

Subscription-based fitness and wellness platform ClassPass is making moves to become a part of corporate benefits packages through a partnership with HR technology company Justworks.

Present in over 50 markets, ClassPass provides everything from cycling and barre classes to strength training, and now is focusing its efforts on targeting its programs at younger working people. Accordingly, companies can enroll as ClassPass participants through JustWorks and make contributions toward their employees’ monthly memberships.

+Delivery & Logistics
+fitness
+Health
+Healthcare
+insurance
+loyalty & membership
+post purchase & service
+wellness

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