Sainsbury’s Store Revamp Offers Shoppers Beauty And Fragrance Departments

Sainsbury’s Store Revamp Offers Shoppers Beauty And Fragrance Departments
Beauty

In an effort to make one-stop shopping possible, the grocer is expanding its store inventory to include dedicated beauty and skincare spaces, even providing customers with in-house beauty advisors and vegan products

Rachel Gonzalez
  • 9 october 2018

U.K. supermarket Sainsbury’s is expanding its inventory to include both established and private-label cosmetics. As part of its recent growth, the retailer is putting a large focus on beauty with the renovation of eight of its stores.

These updated locations will employ professional beauty advisors and carry brands such as Essie, Burt’s Bees, Mane & Tail and more, alongside a a dedicated space for fragrance. Among the roughly 1,500 beauty products, Sainsbury’s will also be carrying its own cosmetics line with an emphasis on vegan ingredients.

By partnering with established and well-loved brands, the retailer hopes these expansions will give customers a one-stop shopping experience, keeping more of their purchases in-house.

Sainsbury’s

U.K. supermarket Sainsbury’s is expanding its inventory to include both established and private-label cosmetics. As part of its recent growth, the retailer is putting a large focus on beauty with the renovation of eight of its stores.

+beauty
+Convenience & Supermarket
+Food
+food & beverage
+Grocery
+merchandising & curation
+private label
+Sainsbury’s
+store experience & design
+UK

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.