Digital Native Shopify Opens Retail Space To Provide Support To Startups
The brand's first brick-and-mortar space is designed to further assist entrepreneurs with their businesses, offering live demos, inspiration showrooms, expert advice and more
The Canadian e-commerce solutions company Shopify recently opened its first physical retail space in Los Angeles, California. The purpose of the store is to act as a resource for startup businesses, as well as showcase the company’s new hardware line, which is targeted to businesses of every size.
Although the company is based in Toronto, Los Angeles is home to one of Shopify’s most concentrated cluster of customers, with over 10,000 merchants using the company’s technology within the city limits.
“Our new space in downtown LA is a physical manifestation of our dedication and commitment to making commerce better for everyone,” says VP of Product at Shopify Satish Kanwar on TechCrunch.com. The storefront is designed to cater to customers’ needs by providing troubleshooting and expert-led live demonstrations with new merchandise. Also available are showrooms that are made to inspire future businesses to work with the company.
Shopify has hopes for this new storefront to be a central location for developing retailers seeking advice and resources. “With Shopify LA we wanted to create a hub where business owners can find support, inspiration, and community,” says Shopify chief operating Harley Finkelstein, as reported by TechCrunch. “The path to being your own boss doesn’t need to be lonely or isolating.”
Lead image: Shopify via Twitter