One of China's leading mobile payment solutions is partnering with a Singapore mall to promote its cash-free payment feature, targeting younger traveling shoppers to whom the service is particularly appealing

Consumers in all parts of the world are taking advantage of payment services that allow them to shop without the need for cash or credit cards. Singaporean malls Bugis Junction and Bugis+ want to offer their shoppers more convenience by allowing customers in all of their stores to utilize WeChat Pay.

WeChat is a social media application that is extremely popular in Asia and has partnered with Bugis to promote its payment system. Visitors to the malls will receive special offers like cashback to further encourage them to use the WeChat Pay feature.

Capitalizing on appeal to travelers in particular of cashless payments, Bugis General Manager Ivy Ang says, “Together with WeChat Pay, we will offer exclusive campaigns tailored for young Chinese travelers in Singapore.” Ultimately, the partnership hopes to cater to younger demographics with whom these forms of payment are popular as well as help promote WeChat’s service.

WeChat Pay

Bugis

Consumers in all parts of the world are taking advantage of payment services that allow them to shop without the need for cash or credit cards. Singaporean malls Bugis Junction and Bugis+ want to offer their shoppers more convenience by allowing customers in all of their stores to utilize WeChat Pay.

WeChat is a social media application that is extremely popular in Asia and has partnered with Bugis to promote its payment system. Visitors to the malls will receive special offers like cashback to further encourage them to use the WeChat Pay feature.