The pharmacy is aiming to create an all-encompassing ecosystem for its customers, launching the Feel More Like Me initiative to provide integrated support from beauty and pharmacy departments for cancer patients

Walgreens is using its pharmacy and beauty department to help improve care for cancer patients. The Feel More Like You initiative is launching at more than 400 Walgreens locations across the country to help people afflicted with cancer and their caregivers help deal with all aspects of the physical changes associated with treatment.

Walgreens members in both the beauty department and behind the pharmacy desk have undergone specialized training to help people find the perfect beauty products and to walk them through medications and side-effect management. The Feel More Like You program comes to stores out of a collaboration between two other cancer-focused support organizations, Look Good, Feel Better and Cancer Support Community.

PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in.
(powered by Wallkit)