Three of the biggest names in digital payments partnered to maximize the ecomm apparel brand's mobile conversions, allowing customers to receive and try their wares before they buy

Fast-growing U.K. fashion etailer Missguided brought together three experts in digital payments, KlarnaPoq and Stripe, to help improve its app for shoppers. Now site customers are able to order items from the Missguided app and pay for them 30 days later thanks to Klarna’s Pay Later service, helping increase customer satisfaction by ensuring that shoppers like their purchases before being charged for them.

Misguided’s app purchases account for over 30% of its mobile orders. Iain McDougall, U.K. Country Manager at Stripe explains that the partnership aims to “bridge the gap between consumer expectations of seamless mobile payments and the complexity of building a first-class mobile checkout,” ultimately helping further maximize Missguided’s mobile conversions.

Missguided


Lead image: girl with smartphone on street stock photo from carballo/Shutterstock

Fast-growing U.K. fashion etailer Missguided brought together three experts in digital payments, Klarna, Poq and Stripe, to help improve its app for shoppers. Now site customers are able to order items from the Missguided app and pay for them 30 days later thanks to Klarna’s Pay Later service, helping increase customer satisfaction by ensuring that shoppers like their purchases before being charged for them.

Misguided’s app purchases account for over 30% of its mobile orders. Iain McDougall, U.K. Country Manager at Stripe explains that the partnership aims to “bridge the gap between consumer expectations of seamless mobile payments and the complexity of building a first-class mobile checkout,” ultimately helping further maximize Missguided’s mobile conversions.