Shutterstock now lets iOS customers overlay the walls of their retail spaces with AR renderings of its stock images—a feature that resulted from the site's employee tech hackathon

Stock media company Shutterstock recently added AR capabilities to its mobile app to help its customers better visualize potential designs and decorations.

With this app update, iOS Shutterstock lets consumers like store or restaurant owners choose from a library of 250 million computer-generated images to superimpose onto the walls of their space, just by clicking “view a room” on their screen. This feature is geared specifically toward those managing or designing various types of retail spaces who already use Shutterstock for their business needs, helping them better visualize how certain images would look hanging in their space.

It is the stock site's  hope that this feature will make its service more useful to the interior design world, competing with the likes of Pinterest and also home retailers like Lowe's and Walmart who have debuted AR and VR capabilities in recent months. Jon Oringer, founder and CEO of Shutterstock, said in a statement, “We decided to put this hack into production because of its potential to have an immediate customer impact.”

Shutterstock


Lead image: stock photos from DesignVis/Shutterstock

Stock media company Shutterstock recently added AR capabilities to its mobile app to help its customers better visualize potential designs and decorations.

With this app update, iOS Shutterstock lets consumers like store or restaurant owners choose from a library of 250 million computer-generated images to superimpose onto the walls of their space, just by clicking “view a room” on their screen. This feature is geared specifically toward those managing or designing various types of retail spaces who already use Shutterstock for their business needs, helping them better visualize how certain images would look hanging in their space.