So What's With All The Big Logos?
The PSFK team spoke to fashion's expert and educator Simon Collins of WeDesign for some feedback on the apparent and un-ironic return of big branding
When you walk the streets of any major city these days, there do seem to be folks wearing clothes with multiple or outsized logos. Is it just us—or is there an outsized branding trend developing? We wanted to know more, so we asked fashion expert and educator Simon Collins of WeDesign.
PSFK: If you walk the streets of any major city these days, it seems like some of the fashion-forward folks are wearing oversized logos (again). You travel frequently, would you agree?
Simon Collins: With the dirge of LV, Balenciaga, Gucci, Nike, Supreme, Vetements and so on it’s hard to find a plain piece (or peace!).