The space, which brings an art installation to the heart of New York's newest shopping mall, is designed to be an Instagrammable destination that also features a gift shop and snack bar

Hudson Yards, the largest private real estate development in American history, has a little bit of everything—luxury stores, a live theater complex, a food hall—and now, as is custom these days, an art exhibit-slash-Instagram trap called Snark Park. The installation is run by Snarkitecture, the firm behind both the streetwear brand Kith and some of the most memorable large-scale art installations of the past few years.

Snarkitecture says that the theme will change three times a year, making each visit an entirely new experience. For now, that theme is called “Lost and Found.” Like other recent, highly-photographable installations, the space is a wonderland for anyone looking for a striking selfie, but perhaps not an art experience that's meant for much else.

Snark Park is billed as a maze, although the space itself is open and easy to navigate expect for strips of fabric hanging from the ceiling. The exhibit is populated by white walls and columns, some of which are hollowed out and filled with textures, mirrors and cutaways.

Some areas of Snark Park emulate Yayoi Kusama's Mirror Room, while others are covered in fur, styrofoam balls or beaded curtains. Littered throughout the space are beautiful chairs and black-and-white table games, each allowing visitors to pop against the stark tones of the massive room.

At $28 for a 45-minute time slot, tickets are not cheap. Visitors looking for a chance to snap a few Instagram-worthy portraits are likely to walk away with plenty of options. Young consumers are increasingly looking for experiential retail, which offers something that can't be emulated elsewhere.

Before or after each visit, shoppers can grab a sweet treat from the Kith-branded snack bar, which adds a welcome dose of whimsy. Snarkitecture has a permanent residency in its Hudson Yards space, so many more concepts are to come.

Snark Park

Hudson Yards, the largest private real estate development in American history, has a little bit of everything—luxury stores, a live theater complex, a food hall—and now, as is custom these days, an art exhibit-slash-Instagram trap called Snark Park. The installation is run by Snarkitecture, the firm behind both the streetwear brand Kith and some of the most memorable large-scale art installations of the past few years.

Snarkitecture says that the theme will change three times a year, making each visit an entirely new experience. For now, that theme is called “Lost and Found.” Like other recent, highly-photographable installations, the space is a wonderland for anyone looking for a striking selfie, but perhaps not an art experience that's meant for much else.