London foodies can take their favorite eats 1,000 feet in the air for a thrilling new take on high dining by the delivery service Deliveroo

Dinner with a view has never been quite this thrilling. London-based food delivery service Deliveroo recently launched a one-of-a-kind dining experience that allows cutomers to enjoy a meal from the seat of helicopter.

Starting August 9, diners can order from restaurants like Chipotle and Wagamama and have their food delivered to the launchpad, where they'll climb aboard the Roocopter One. From there, they can take in panoramic views of London while they eat. The brand is using this as another opportunity to offer innovative methods of delivery and reimagine traditional advertising.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in