Mastercard has taken three top restaurants from a variety of countries to give consumers an immersive global experience from home

Travel can be expensive and time consuming to plan, but the financial services brand Mastercard has made taking a spontaneous trip possible with its latest culinary venture. Located in NYC, the brand recently created three exact replicas of top restaurants from Tanzania, England and Japan as part of an activation campaign.

culinary venture

Mastercard

Titled ‘Priceless,' guests have the ability to visit immersive restaurants, each featuring its respective chef. Everything from the sounds, sights, spices and even the cutlery were recreated to give visitors the ability to experience food from abroad all in once place. On top of that, Mastercard is already planning on switching out these famed restaurants to incorporate new ones after a few months.

“With PRICELESS, we are reinventing experiential dining to create a feast for all your senses by completely immersing you in the environment of these world-renowned locales,” said Raja Rajamannar, chief marketing and communications officer, Mastercard, in a press release. “PRICELESS will serve as an ongoing destination for an exciting roster of restaurants and bars, where our cardholders can fuel their passion for food and create unforgettable moments.”

Mastercard

Lead image: Mastercard

Travel can be expensive and time consuming to plan, but the financial services brand Mastercard has made taking a spontaneous trip possible with its latest culinary venture. Located in NYC, the brand recently created three exact replicas of top restaurants from Tanzania, England and Japan as part of an activation campaign.

Mastercard

Titled ‘Priceless,' guests have the ability to visit immersive restaurants, each featuring its respective chef. Everything from the sounds, sights, spices and even the cutlery were recreated to give visitors the ability to experience food from abroad all in once place. On top of that, Mastercard is already planning on switching out these famed restaurants to incorporate new ones after a few months.