Meet The Brands Pioneering Cashless, On-The-Go Transactions
Leaving behind cash, these brands are taking payments to the next level with revolutionary methods to make charitable donations
Emerging out of cashless societies and the movement toward fully digital payments, category leaders are now automating the donation process with cutting-edge technology and solutions that streamline the experience. From contactless technologies to innovative activations, these brands are fast-tracking the route to donating while enabling convenient brand experiences:
Honest Tea The Coca-Cola-owned beverage brand Honest Tea debuted an interactive vending machine where consumers can donate to charity. Located in four cities, the Up Your Impact initiative allows customers to decide to increase their purchase amount in order to donate toward their choice of philanthropic projects. Proceeds are donated to Fair Trade USA.