profile

PSFK Weekly Debrief

PSFK’s paid weekly newsletter product. Trends delivered right to your inbox.

PSFK iQ

PSFK’s professional-grade research platform, featuring access to our full-report library and on-demand research services.

Take me to PSFK iQ

Help, I have question!

  • + What is my level of access?
  • + Not sure what product is right me
  • + I am having access issues
Chat with a representative

Want to send us an email?

Email us at sales@psfk.com

PSFK Research Paper Launch: Reinvigorating The In-Store Grocery Shopping Experience

09/24/19

How grocery retailers are revamping stores with increased customer service, better technology and experiential activations

With increased competition from online pure-plays and dominant players, supermarket chains are innovating with in-store elements to stand out in a sea of sameness. On the one hand, retailers are searching for ways to increase visits and time spent in-store, experimenting with complimentary amenities, IRL dining options and events. On the other hand, grocers are also increasing speed via cutting-edge technologies such as Scan&Go and facial recognition in response to time-crunched consumers' needs.

In order to explore these trends, PSFK is proud to present the Reinvigorating The In-Store Grocery Shopping Experience research paper, which investigates the different ways grocers are delivering never-seen-before convenience and exciting experiences, from elevated dining spaces to tech-driven transaction processes. As the line between offline and online begins to blur, grocery retailers merge different channels for a seamless journey such as using a mobile app as a digital coupon book or leveraging the store as a pick-up location for online orders.

For a copy of this report, please visit: psfk.com/report/reinvigorating-the-in-store-grocery-shopping-experience

As always, PSFK Pro Members have the ability to download this paper for free.