Most hotels are simply a place to sleep. But a growing number of new, innovative hospitality brands are starting to turn hotels into meeting places for travelers and locals alike, making them experiential hubs for culture and business. And South Korea's Ryse Hotel, operated by Marriott, is leading the pack.
Ryse is located in Hongdae, a neighborhood frequented by creatives in Seoul. The hotel took inspiration from its surroundings, hoping to foster connections with and between forward-thinking guests. The facility serves as a community hub, featuring a coworking space, a magazine lounge, a streetwear store, a bar and an outpost of the San Francisco-based bakery Tartine. The 272 rooms, too, are inspired by Hongdae; three different styles are called the Creator, Editor and Director.
“More than just a hotel, it is a creative space for inspiration and indulgence,” writes Jaisun Ihm, GM of Ryse, in a statement. “Our team is focused on showcasing energetic culture of Hongdae to global travelers and fostering a creative community for people to gather and connect. By partnering with some of the world’s most creative visionaries, we are offering an exactly like nothing else hotel and cultural experience that could only happen in Seoul.”
Lead image: Li Yang/Unsplash