Alain Sylvain is the founder of Sylvain Labs, a strategic planning consultancy providing (1) innovation and ideation, (2) brand strategy, and (3) general strategic framing. Sylvain Labs' clients include: Bloomberg, AB InBev, IAC, Chobani, Nike, Pepsico, LVMH, GM, AOL, and Toys 'R' Us. SylvainLabs.com.
From personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.
Join us for our upcoming January 19th half-day conference, where the research team will be previewing our Future of Retail 2020 report, which provides a roadmap on how to combine physical retail with an invisible layer of technology-driven service.