Allie works in-house at PSFK as the content curator, researcher, and daily writer. A former analyst for the National Geographic Channel and OWN, all things media and advertising have her heart. When she's not busy researching the latest trends, you can find her running or updating her personal blog, JustAllie. She is also a regular contributor to Advertising Week.
During a webinar on Wednesday, July 18 at 12pm EST, the PSFK research team will be presenting findings from our newest trends and innovation debrief, the Occasion-Based Marketing Debrief, in anticipation of its launch.