Chris Morton is the founder and CEO of Lyst.com, a leading fashion marketplace used by millions of people every month from 180 countries around the world. The company is
based on the belief that style is personal so shopping should be too. Lyst works with the
world's top designers and retailers to offer personalized shopping experiences to each of its consumers.
From personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.
Join us for our upcoming January 19th half-day conference, where the research team will be previewing our Future of Retail 2020 report, which provides a roadmap on how to combine physical retail with an invisible layer of technology-driven service.