Gerald Richards is the CEO of 826 National, a network of creative writing and after-school tutoring centers that offer a variety of inventive programs to under-resourced youth, ages 6-18, allowing them to explore their creativity and improve their writing skills. With twenty years of management and development experience at national nonprofit organizations, Gerald is a respected trainer and sought after speaker on topics of youth and education access. He has also served as an education expert for national marketing campaigns promoting creativity in and outside the classroom. In 2008, he was named one of 101 African-American Champions for Youth in the Bay Area. Gerald has a BA in Film Studies from Wesleyan University and an MFA in Writing from the School of the Art Institute of Chicago.
From personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.
Join us for our upcoming January 19th half-day conference, where the research team will be previewing our Future of Retail 2020 report, which provides a roadmap on how to combine physical retail with an invisible layer of technology-driven service.