Ian Schafer, CEO and Founder of Deep Focus (a unit of Engine USA), is one of advertising’s most influential voices in digital marketing and social media.
Named a ‘Media Maven’ by Advertising Age and one of Adweek’s “Young Ones”, Ian is an avid technologist.
From personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.
Join us for our upcoming January 19th half-day conference, where the research team will be previewing our Future of Retail 2020 report, which provides a roadmap on how to combine physical retail with an invisible layer of technology-driven service.