Meredith Barnett is an experienced editor and content creator in the lifestyle, shopping and digital space. She specializes in developing editorial experiences for non-traditional media companies—the meeting of content and commerce. From 2009-2012, she served as the founding Editorial Director of The Inside Source, eBay's digital style magazine. There, she oversaw a team of experienced freelance writers to utilize information about what eBay's 93 million users were shopping for and place it in the context of the big picture in pop culture, fashion and interior design.
In the past year, she has consulted for fashion designers Tory Burch and Alvin Valley, linen brand Matouk, and luxury department store Barneys on the editorial elements of their websites. Barnett previously served as Director, Digital Media at Lifetime Networks, where she oversaw non-programming-related lifestyle content for the website. Barnett was also a founder of Store Adore, a web-based guide to the best boutique shopping around the country and online.
Before receiving her MBA in 2007 from Harvard Business School, she worked as an editor at Lucky, a Condé Nast magazine with over 1m monthly readers about shopping and style. She has contributed to publications including Capitol File, Parade, The Huffington Post and Stylecaster, and has appeared as a shopping expert on "Today," "Fox & Friends," and QVC.
Every year, PSFK explores the most important topics in retail and the customer experience in our Future of Retail reports. On Jan. 16, 2019 join us for our Future of Retail 2019 Conference as we bring to life the findings from our latest FoR report and unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space along with case-studies from best-in-class DTC companies that include Nike, Target and Away.
The China Debrief examines three major players — Alibaba, JD and Tencent — highlighting their key innovations along the purchase path, in order to provide insight into the near-term future for CX innovations across the globe.
PSFK’s Future of Retail 2019 report unpacks the Direct-To-Consumer opportunity, covering enterprise-critical strategies around supply chain and technology infrastructure, store design and service, and CRM and loyalty systems.
The PSFK Last-Mile Delivery Debrief provides in-depth research on new customer demands for delivery services, and key strategies all retailers can pursue to meet them, detailing how to implement everything from flexible product pickup to on-demand delivery wherever customers are.