Sam McNerney
Sam McNerney graduated from Hamilton College where he earned a bachelors in Philosophy last May. However, after reading too much Descartes and Nietzsche, he realized that his true passion is reading and writing about the psychology of judgment and decision making. His blog, www.WhyWeReason.com tries to figure out what makes humans tick. He spends his free time listening to Gaga and tweeting @WhyWeReason.
What’s New For Members
PSFK’s Customer Service Debrief is a how-to guide for businesses to develop, integrate and optimize their use of bots in customer service applications.
DownloadThis paper explores how brands are leveraging technology to enhance engagement through product packaging.
DownloadIn its 12th year, PSFK will host a multi-track event that shares, analyzes and explains innovation in the new consumer experience. Join us May 18th in NYC!
DetailsIn our latest podcast episode show, we look at how beauty brands are creating new offerings that appeal to health and environmentally-conscious consumers
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