Advertising Consumer Goods Engagement


Snapchat Turns To Social Commerce With Limited Edition Products

The social media brand is experimenting with a new kind of retail experience, taking on an already threatened industry in the process


Before you start filling up your calendars with conferences to spark your business innovation and personal growth this year, add CXI 2018 conference to your wish list! For its 12th year running, PSFK is hosting an intimate conference where emerging pioneers and established experts will take the stage to discuss all things innovation around the new consumer experience.

May 18, 2018 | New York City

Xavi Cortadellas is the Head of Innovation and Design at Gatorade where he is in charge of creating the vision and development of Gatorade and Propel Innovation and their expansion into technology platforms.


A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”

September 27, 2017

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