FutureCast is an insights and analytical marketing consultancy that helps organizations design products, experiences, and activations for the future through Millennial research and consulting. Utilizing consumer research, data-based strategies, and predictive analytics, FutureCast also designs targeted marketing programs that are driven by quantitative Millennial behavior and needs.
Betaworks creative director James Cooper says that brands that act as builders can succeed by attracting like-minded audiences
Ideas We Are Tracking
What’s New For Members
PSFK’s Retail Health & Wellness Debrief shows how brands and retailers are responding by offering affordable, convenient and customer-centric health and wellness-focused products, from in-store consultations to at-home testing.
DownloadFrom personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.
DownloadOur monthly analysis, using PSFK’s panel member survey results, shows how innovative brands in eCommerce, grocery and hospitality (and more) are perceived based on their level of innovation.
Full breakdownJoin us for our upcoming January 19th half-day conference, where the research team will be previewing our upcoming Future of Retail 2019 report, a DTC Playbook for brands (and their customers). This conference will explore the themes in this flagship survey of innovation in retail with talks, expert speeches and an immersive exhibition. Additional sessions will provide further immersion.
