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How Virtual Overlays Are Augmenting Real-Life Entertainment

Brands like Sony, Starset and Panasonic are integrating AR and VR experiences into their live events like concerts and games to offer consumers entertainment like never before

Event

PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by pioneers at well known and new companies.

May 18, 2018 | New York City
Expert

Walter de Brouwer is the founder and CEO of Scanadu, a NASA Ames Research-based company with the mission of putting the diagnostic power of a hospital in the hands of the consumer, modeled after the fictional tricorder once imagined in Star Trek. Walter is a Belgian-born technology entrepreneur. He started Scanadu in 2010 after a life-altering family emergency. His goal is to build a suite of smartphone-esque medical tools that reimagine access to healthcare for the people. Prior to Scanadu, de Brouwer ran One Laptop Per Child Europe and founded Starlab. His companies were involved in two IPOs and the merger of Eunet with Qwest Communications (now CenturyLink).

Video

Prison inmate turned fitness CEO Coss Marte discussed how he went from selling drugs on a street corner to running a company at Saks 5th Avenue, alongside racks of designer clothes and shoes.

September 27, 2017

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