Advertising Food & Beverage Millennials

Food & Beverage GNC Is Plotting A Revival With 'Customized' Wellness Solutions — But Will It Work? Experts Weigh In

Analysts unpack the challenges and opportunities for the vitamin retailer as it launches a new experiential store, complete with dietitians and a smoothie lab

Advertising Interview: Taco Bell Offers Fans Meme Culture-Inspired Holiday Merchandise Via Amazon

This holiday season, fans of tex-mex chain Taco Bell will be able to purchase branded gift wrap exclusively on Amazon Canada, part of the restaurant's efforts to maintain its reputation for fun and out-of-the-box activations

Brand Activation & Immersion Ketel One Botanical Offers WeWork Members a Wellness Haven for Relaxation

The coworking space teamed up with a design studio to create an oasis for members to enjoy meditation, yoga, naps and more, and featured products from KetelOne's recent Botanicals line, aimed at a generation of wellness-focused consumers

Fashion & Apparel Retailer Expands Pet Costume Inventory In Response To Millennial Interest

E-tailer Zulily is offering a wide variety of seasonal pet costumes, treats and toys in a bid to appeal to younger consumers, using algorithms to make tailored suggestions for pet owners

Advertising Snickers Is Promoting Its New Flavors With Escape-The-Room Challenge

As part of its "You're Not You When You're Hungry" campaign, the candy brand set up engaging challenges in a game known as the "Hunger Bunker," which will help fans determine their hunger profile while promoting new flavors

Grocery, Convenience & Supermarket Walmart Joins Forces With BuzzFeed To Recruit More Millennial Shoppers

Walmart and BuzzFeed's Tasty have announced a new partnership to sell kitchen supplies and ingredients

Delivery & Logistics Walmart's Jet.com Has Developed A Grocery Service Just For Millennials

Uniquely J promises higher-end products with quality ingredients targeted at urban consumers

Millennials This Campaign Uses Emojis To Create Meals For Charity

EmojiMeals seeks to turn engagements through emojis into real meals for children in need

Food & Beverage This Argentinian Beer Campaign Is Targeting Millennials With The Power Of Gifs

The advertisement incorporates the popular animated images to appeal to a younger crowd of consumers

Retail McDonald’s Is Recruiting Teens Through Snapchat

Job seekers can snap their way to their first job with 'Snaplications'

One in five shoppers want more apps to help them reduce food waste
Home Space-Saving Kitchen Unit Designed For Millennials

Dsignedby created the sophisticated space-saving design for modern city dwellers

Retail How This Popular LA Grocery Chain Has Aced Millennial Branding

Erewhon Market has found success in the saturated Los Angeles organic food market by offering solely 100% organic goods

Fitness & Sport This Nutritional Bar Is Supposed To Give Your Body Everything It Needs

Food startup Soylent has launched a new grab-and-go snack alongside its line of meal replacements