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Advertising Product Experience

Op-Ed: Why Brands Should Create 'Invisible' Experiences

Grey strategist Rogério Colantuono shares his takeaways from PSFK's CXI 2018 conference, advocating customer experiences that deliver maximum value while tech does its job in the background

Event

This briefing will allow attendees to get an inside scoop from several pioneering companies across the city while also engaging and learning from the PSFK retail intelligence team.

January 16, 2019 | New York City
Video

PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers in how they can work to treat content and commerce as conjoined parts of an evolved retail ecosystem

August 20, 2018

Ideas We Are Tracking

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