Advertising Hotels, Hospitality & Travel Asia

Cafe & Restaurant Expert Insight: How App-Based Mobile Ordering Could Save Declining Room Service Sales

In the second part of our interview with the founder of Bbot on-site food delivery platform, PSFK gleans insights into applications of the service in the travel and hotel space, helping hungry guests connect with the food they want

Brand Activation & Immersion PSFK Research Paper Launch: The New Virtual Reality Retail Experience

Here's how leaders from all industry verticals are using virtual reality to upgrade the overall shopping experience, providing customers with immersive and multisensory access to the brand like never before

Case Study Finnair's Sustainable Travel E-Concierge Curates Personalized Trips

The Finnish airline now offers a portal where international visitors can plan their customized, sustainable Nordic vacation in one place, including trips for almost every kind of tourist

Beauty 'Skincare GPS' Points Duty-Free Shoppers To Ideal Beauty Products

SK-II just opened a concept shop in Shanghai's Changi Airport that offers shoppers a curated experience, helping them identify products from images on their phone and locating them in the store

Hotels, Hospitality & Travel Airbnb Luxe Now Allows Customers To Rent Castles And Private Islands

Living a life of luxury—complete with custom-designed trips—is easier with Airbnb's new service, which caters to high-end clients

Food & Beverage The Country Of Iceland Opens A ‘Premium Tap Water’ Bar

In an effort to dissuade plastic bottle use and drive reappraisal of one of its most bountiful resources, the island nation is promoting a new product across its airports, hotels and bars: luxury tap water

Analysis The Active Lifestyle Hubs Bringing Health And Wellness To A Growing Mid-Atlantic Region

As D.C and Philadelphia emerge as leaders in retail innovation, these wellness-based spots are a must-see for locals and tourists alike

Entertainment Tiger Beer Ventures Into Community-Designed, Community-Nurturing Retail Spaces

Through two global lighthouse housed within international airports, the Singaporean beverage brand is leaning on its in-house arts collective to deliver inviting and interactive communal outposts

Automotive Could Parking Garages Be On-Demand Retail's Brick-And-Mortar Future?

REEF asks consumers to forget the parking lots of the past and instead invites communities and businesses to connect in multi-use centers that include restaurants and other aspects of the sharing economy

Shopper Education & Assistance SeeVoov Offers Travelers First-Ever Comprehensive Video-Based Trip Planner

Gone are the days of stressfully researching a vacation itinerary—this travel platform is streamlining the process with a visual-based approach to digital travel

Store Experience & Design Guests Can Enjoy Poolside Menu At Taco Bell's Resort And Hotel

The Bell is the fast-food franchise's biggest brand activation yet, offering California patrons experiences and amenities inspired by its Tex-Mex menu

Events London Speakeasy Popup Immerses Guests In The Roaring '20s

Partygoers can enjoy a night of jazz, dancing and costumes at the Candlelight Club, a themed experience that changes its secret location per event

Delivery & Logistics Bbot In-Restaurant Mobile Ordering Platform Set To Disrupt The Casual Dining Experience

In conversation with CEO Steve Simoni, PSFK finds out how the on-site food delivery platform helps customers eating out focus on socializing and less on ordering, drastically reducing wait, checkout and delivery times while cutting costs for customers and business owners alike

Sustainability & Transparency Travelers Can Make Emissions-Reducing Transportation Plans Using Booking Service

Green Tickets shrinks carbon footprints by providing travelers with the climate impact of their routes in order to reduce energy consumption, while still accounting for affordability and speed of travel

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