From finance-managing chatbots to mindfulness-promoting social media features, brands are looking to help consumers take charge of their consumption practices, cultivating consumer relationships and building trust
Will Ahmed is the Founder and CEO at WHOOP, a company that has developed next generation wearable technology for optimizing human performance. Today, WHOOP works with professional athletes in every sports league.
From personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.
Join us for our upcoming January 19th half-day conference, where the research team will be previewing our Future of Retail 2020 report, which provides a roadmap on how to combine physical retail with an invisible layer of technology-driven service.