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Toyota Is Experimenting With Six-Second Ads For The Winter Olympics

Taking after social media formats, Toyota created a series of six-second ads to use as transition points during the Winter Olympics

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A conference celebrating innovation in brand experience, retail experience and consumer culture.

May 18, 2018 | New York City
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Michele Turner is the General Manager of Cameras at Nest where she is responsible for the Nest Secure home business, the launching of Nest's Hello video doorbell, as well as multiple security services and software integrations with Google Home, Amazon and others. Before her current role with Nest, Michele worked as the company's Head of Software Product Management and Ecosystem, managing all Nest software, including the Nest app. From 2013-2015 Michele was the CEO of Dictionary.com where she grew revenue and EBIDTA 20% y/y through improved monetization, site redesigns and SEO. Before working there, she was the Chief Product Officer for mBlox where she was responsible for Product Development, Product Management and Product Marketing for the world's largest mobile B2C engagement company. Michele has a Bachelor of Science degree in Finance from San Jose State University and an MBA in Marketing and Finance from Santa Clara University.
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A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”

September 27, 2017

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