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Industry Implications For Chat-Based Customer Service

Brands across industries, from finance to retail and food, are finding ways to improve customer service by incorporating AI chatbots

Expert

Kelly Andresen is the Sr. Vice President and Head of GET Creative, a nationwide creative agency at USA TODAY's Network. GET Creative partners with brands to uncover and produce stories that captivate audiences, create awareness and drive engagement across a variety of media.

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A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”

September 27, 2017

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