Have You Cultivated A Customer Ecosystem That Creates Value?
Adding value beyond the checkout line to create authentic, trusting relationships with consumers is imperative for acquiring and sustaining customers in today's market
During a webinar on Friday, June 22 at 12pm EST, the PSFK research team will be presenting findings from our newest trends and innovation debrief, the Shopper Marketing Debrief
Timo Rissanen is Assistant Professor of Fashion Design & Sustainability at the Parsons School of Design. He is passionate about all things related to eco-friendly initiatives and apparel that is integral throughout day-to-day lives.
At PSFK 2017, Peloton Co-Founder and COO Tom Cortese discussed how the company aims to utilize the power of Web 2.0 to marry the comfort of home fitness to the high-energy engagement of celebrity-run classes.
Ideas We Are Tracking
What’s New For Members
Latest report presents a new vision for the customer-brand journey, one where customers’ lives and goals are authentically empowered and bolstered by their favorite brands.
DownloadThis research paper gives an overview of how companies are redesigning their physical retail locations to ensure an optimal brand experience.
DownloadOur brand tracker has recently been updated to include major brands in Alcohol, Apparel, Automotive, Food, Luxury, Retail. Technology and Travel
In our latest podcast episode show, we look at a new retail concept that takes a different approach to customer engagement
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