Delivery & Logistics

Brand Activation & Immersion How Stores Like Nike Are Leveraging The Best Of Experiential Retail With Multi-Purpose Design

From PSFK's Reinventing Retail Through Experience-First Shopping report, here's how two leading brands are employing purposeful experiential retail by engaging customers at every touchpoint throughout the physical store

Fitness & Sport Meditation Platform Offers Members Remote Live-Stream Sessions

Journey LIVE is a mobile app that lets subscribers tune into 15-minute instructor-led sessions through live audio and video content

Fashion & Apparel How Brands Like Reebok Nurture Long-Term Consumer Relationships With VIP Access

These four brands are reinventing traditional loyalty systems by going experience-first with multilayered, personalized and exclusive benefits programs

Podcast: What Loyalty Means For Today's Consumers

In this episode, PSFK researchers share insights from the Loyalty Debrief report regarding how retailers are redesigning their membership and rewards programs, moving from points to passports to drive deeper engagement beyond purchases

Health Cannabis Delivery System Omura Caters To Upscale Consumers

The functionality-focused brand allows dosage-controlled cannabis delivery, positioning itself for a wider audience of premium customers

Loyalty & Membership Subscription Oral Care Brand Shyn Goes All In On Customization

The DTC toothcare ecomm is fully customizable to each individual customer's needs—and even pairs with Sonicare brushes to enable greater compatibility with consumers' routines

Entertainment Digital P2P Platform Offers Book Access For Literature-Scarce Venezuela

Ongoing humanitarian crises in the South American country inspired an innovative peer-to-peer analog book exchange, helping citizens form networks to access increasingly scarce literature

Merchandising & Curation Digital-Native Lingerie Brand Uses AI To Analyze Customer Reviews

Adore Me is applying analysis technology to mine its customer reviews for trends to inform brand and product development

Beauty Interview: L'Oreal On Using Technology To Enable Personalized, At-Home Hair Coloring

The brand leading the next generation of tech x beauty experiences just debuted its Color&Co virtual consultation platform, enabling on-demand personalized hair color advice as well as custom formula blends shipped to home to level up the box customer experience

Automotive Amazon Program Encourages Employees To Develop Delivery Startups

The etailer is encouraging innovation from its own staff to help meet increasing consumer demand for speedy delivery

Food & Beverage Interview: DRINKS Ecommerce Marketplace On Enabling 'Wine As A Service'

CEO Zac Brandenberg explains how the online wine marketplace took on an entrenched category, realizing the opportunity to apply the convenience of ecommerce and popularity of DTC brands to the wine space

Grocery, Convenience & Supermarket ShopRite's Community-Based Store Concept Offers On-Site Cooking Classes

Prioritizing convenience and improved in-store offerings, the grocery chain invests in customer education, prepared foods and community spaces

Luxury San Francisco Shoppers Can Peruse Rent The Runway's 'Dream Closet'

The designer apparel rental service is debuting a flagship retail space targeted at young professionals of Silicon Valley