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Design Beauty Sustainability

How Brands Are Encouraging Customers To Reuse Packaging

With a third of U.S. trash coming from packaging waste, brands are launching special offers and experiences to motivate consumers to recycle and reuse

Video

PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers through a framework for leading customers into the sales funnel through contextual and personal engagement in the home

July 5, 2018

Ideas We Are Tracking

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