Design Consumer Goods


Special event centereon winning strategies for DTC retail

January 16, 2019 | New York City

Meredith Ferguson informs brands that in a world that is becoming more commoditized, stewardship can serve as a major differentiator, especially amongst young people of color

August 30, 2018

Ideas We Are Tracking

Victoria Pekarska. Agency Innovation, HP
Nike investment funds focuses on personalization
Booze-free alcohol is what’s next in beverages
Nike is trying to become the next great direct-to-consumer brand
10 trends that the food industry missed
Starbucks wants to make a eco-friendly coffee cup
Inside Adidas’ Instagram celebrity status
84% of Americans believe that marijuana should be legal
Kids that play more often are better prepared for employment
Voice based sales are the next big threat to retailers
Why the brand Outdoor Voices is going 100% crowdsourced
[Insight] How Reebok, Adidas, and Y-3 Will Dress Future Space Explorers
[Inspiration] Take a never before seen look at the NIKE AIR factory
Nike called upon to design different jersey designs for female athletes (Marketing Magazine)

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about the PSFK Creative Intelligence Platform

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