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Design Finance & Money Gen Z

How To Understand The Fluid Identity Of Gen Z

PSFK's Forecast Z report explores how Gen Z consumers approach all aspects of their identity as malleable and constantly evolving

Event

Every year, PSFK explores the most important topics in retail and the customer experience. For 2019, our annual event will unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space.

January 16, 2019 | New York City

Ideas We Are Tracking

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