Latest Trend Reports
During a webinar on Friday, June 22 at 12pm EST, the PSFK research team will be presenting findings from our newest trends and innovation debrief, the Shopper Marketing Debrief
Clare Jones is the Chief Commercial Officer for what3words, the world's first addressing system designed for voice. By assigning every 3m x 3m square in the world with an address made of three words from the dictionary, people can give the "3 word addresses" to route cars or to use as an address for online ordering. It is being used by governments globally as an official addressing system.
Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers