Lowe's Shares Transactional Data With Pinterest To Enable Tailored Content

The home improvement brand is partnering with the inspiration platform to drive customers down the purchase path as they browse idea boards


Every year, PSFK explores the most important topics in retail and the customer experience. For 2019, our annual event will unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space.

January 16, 2019 | New York City

In our latest webinar, PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling reveal how brands and retailers can incorporate a range of health and wellness-related offerings to meet growing consumer demand

September 24, 2018

Ideas We Are Tracking

Ikea study suggests that 35% of urban-dwelling consumers feel uncomfortable or unhappy in their own homes
Pantone announces a new color collection of “Metallic Shimmers” for fashion, interior and product design
E-commerce platform for used cars Vroom gets a rebrand in attempt to entice millennials
Instagrammable pop-up “experiences” become the new norm for promotional events
Uber gets a rebrand, with new, less masculine font designed to evoke safety and accessibility
Vietnamese automaker debuts its first “crowd-sourced” car designs
San Francisco hotel showcases “Enlightened” rooms outfitted with Peloton bikes and healthy snacks
How IT, design and empathy can create a more secure future for travelers
Crowne Plaza Hotels patents “guest room of the future” flexible room design
Tiffany & Co. to renovate 5th Ave flagship to create innovative and “dramatic store experience” for customers
Gabled metal follies cater to glamping experiences in Joshua Tree, California
Printemps Haussmann pays homage to Parisian hotels with immersive window displays
Oonie Chase. Executive creative director, Frog Design
Cameron Worth. Founder, SharpEnd
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