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Nike's New Data-Driven Collection Offers Wearers Technologically And Emotionally Smart Gear

The data-driven, purpose-led collection by Matthew M Williams mixes computer intelligence and human sensibilities, serving as an example of how the latest technology works best in tandem with human interpretation

Event

During a webinar on Friday, June 22 at 12pm EST, the PSFK research team will be presenting findings from our newest trends and innovation debrief, the Shopper Marketing Debrief

June 22, 2018
Expert

Bill Moffet is Microsoft's Global Industry Senior Product Marketing Manager where he focuses on the manufacturing industry. He has numerous responsibilities, including acting as a manufacturing/supply chain domain expert and managing the competitive climate that Microsoft's manufacturing solutions are involved in.

Video

Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers

September 27, 2017

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