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Shoppable AR Lens Nudges Nicki Minaj Fans To Her Album Web Store

After experiencing the augmented reality lens, fans are directed to the musician's website where they can purchase her latest album and "Queen" necklace via the platform's shop button

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Special event centereon winning strategies for DTC retail

January 16, 2019 | New York City
Expert

Marcela Sapone is the CEO and Co-Founder of Hello Alfred, a trusted home management system that connects multiple services past your door. From home cleaning, dry cleaning, repairs, deliveries, to special requests, Alfred provides a one-stop, no hassle approach to getting things done.  

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