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Shoppable AR Lens Nudges Nicki Minaj Fans To Her Album Web Store

After experiencing the augmented reality lens, fans are directed to the musician's website where they can purchase her latest album and "Queen" necklace via the platform's shop button

Event

Special event centereon winning strategies for DTC retail

January 16, 2019 | New York City
Expert

Bill Moffet is Microsoft's Global Industry Senior Product Marketing Manager where he focuses on the manufacturing industry. He has numerous responsibilities, including acting as a manufacturing/supply chain domain expert and managing the competitive climate that Microsoft's manufacturing solutions are involved in.

Video

Startup entrepreneur Alex Fine argues that while advertisers use sex to sell everything, platforms often censor anything having to do with female sexuality and pleasure

August 14, 2018

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