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Fashion & Apparel Product Experience

Aiming To Save The Brand, Gap Taps Athleisure Market With Men's Line

The struggling apparel retailer is hoping to reinvigorate its brand with Hill City, launching in mid-October, which is informed by crowdsourced data and will be sold primarily online in a bid to meet consumer demand

Event

Special event centereon winning strategies for DTC retail

January 16, 2019 | New York City
Video

Meredith Ferguson informs brands that in a world that is becoming more commoditized, stewardship can serve as a major differentiator, especially amongst young people of color

August 30, 2018

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