Podcast
Latest Trend Reports
In this episode, PSFK interviews Dote to find out how the mobile shopping experience is enabling next-generation social transacting like livestreamed "Shopping Parties," translating previously IRL-only elements of retail to digital
In this episode, PSFK researchers share insights from the Loyalty Debrief report regarding how retailers are redesigning their membership and rewards programs, moving from points to passports to drive deeper engagement beyond purchases
Music streaming service Spotify is testing out ads that let on-the-go listeners interact verbally to play commercials now or skip for later
In this episode, founder of organic personal care brand Seed Phytonutrients discusses the viability of a hybrid DTC and wholesale strategy in a market that has shifted distribution channels in response to increasing consumer demand for sustainable and natural beauty options
In this show, PSFK researchers discuss case studies and best-in-class examples that illustrate how leading retailers are using shopper data to enable tailored and dynamic customer experiences
Dutch supermarket chain Albert Heijn is producing a podcast on how its food is grown and made in a five-part series
In this episode, PSFK speaks to Conspiracy of Love founder Afdhel Aziz to learn more about helping today's leading brands develop purpose and seamlessly integrate it into their products and services to do do good while doing business
In this episode, Zola's brand director explains how the site consolidates the complex wedding planning process with today's couples in mind, building its functionalities around consumer feedback, needs and lifestyles
In this episode, PSFK researchers present the latest insights on automotive retail, highlighting where leadings car brands are innovating along the path to purchase to enable curated, on-demand customer journeys and ownership experiences
In this episode, listen to the Fleur Marché's founders explain how they parlayed consumer insights from their work at Goop into a luxury-oriented online-only business helping women address commen issues like anxiety or insomnia with research-backed, trustworthy CBD products
BMW is hoping to reach the publication's millennial listeners with a food discovery podcast launch in promotion of its X7 Sports Activity Vehicle
In this episode, the PSFK team will guide listeners through six main insights into why customers still care about the store in the age of commerce (hint: they still love brick and mortar!—here's in-depth research into how retailers can meet their new expectations).
This partnership aims to amplify commerce with content, recognizing trends in advertising, customer engagement and branding to offer runners engaging and supportive resources
In this episode, executives at Reddit, Floyd, Snapchat and Johnson & Johnson discuss how they leverage key aspects of social media and social commerce in their retail strategy