Retail Automotive Children

Automotive Ford's Self-Braking Shopping Cart Applies Vehicle Tech To Grocery Store Experience

The self-braking grocery cart implements Ford's sensor tech designed for the fast lane that detects people and objects and automatically stops to preempt collisions

Merchandising & Curation How Brands Like Volkswagen Are Rethinking Everyday Tech With Voice-Activated Engagement

From PSFK's Creating Next-Gen Content Experiences report, here is how three brands are incorporating voice activation and audio-based technology to make consumer-technology interactions more entertaining and efficient

Brand Activation & Immersion Mercedes-Benz Pop-Up Targets Families With Kid-Sized "Dealership"

The luxury automaker hosts a pop-up at the King of Prussia Mall to let kids test drive tiny versions of their vehicles

Beauty PSFK Tracker Shows How Purposeful Brands Won 2018 And Will Play 2019

Consumer sentiment analysis shows purpose-driven brands creating positive impact are seen as most innovative, by using their platforms to harness the power of global perspective through their local strategies

Loyalty & Membership Could The Auto Dealership Of The Future Sell Experiences Over Cars?

As disruptions from driverless cars to ride-hailing services continue to transform the automotive retail landscape, brands increasingly are turning to selling experiences rather than products to connect with consumers

Children Auto Retailer Designs Dealerships For Every Member Of The Family

Lookers is focusing on making the whole gang happy, with new amenities like baby-changing facilities and children's play areas

Cafe & Restaurant How Innovative Packaging Is Fighting Throwaway Culture

Packaging has been considered a necessary evil—until now, as designers are finding creative ways to encase products in materials that serve a second function, from measuring tape to toys

Retail Try-Before-You-Buy AR Shows Off The New BMW On Snapchat

In a bid to reach younger audiences, the auto maker released two features for an app they probably already have

Hotels, Hospitality & Travel Virgin Holidays Entices Travelers With New Experiential Store

Virgin Holidays opened the ultimate consumer-focused travel store, complete with VR experiences and refreshments

Grocery, Convenience & Supermarket Op-Ed: Mobile Will Finally Bring Loyalty Programs Up To Speed

Despite innovations in payment, retail loyalty programs are lagging behind—technologist David de la Peña makes a case for reinvigorating them with mobile

Innovation Op-Ed: Creating A Multi-Sensory Brand Experience

Miraya and Liang, co-founders of Desserts Goals, have created a multi-sensory strategy that all brands can learn from and be inspired by

Design This Online Design Course Lets People Create Their Own Sneakers

The fashion design school FIT and publication Complex are teaming up to create a sneaker-focused fashion design course

Retail Retail Column: Why Retailers Should Never Forget Common Sense Principles

Retail columnist Winston Wright discusses the power of common sense principles in brick-and-mortar success

Advertising Interview: Gathering Advertising Insights On City Streets

Kobi Wu, founder and CEO of VisuWall, discusses the tech enabling advertisers to track impressions in the real world