Retail Automotive Gen Z

Automotive The Future Of Car Buying And Owning According To Acura Designers

Amidst changing consumer behaviors in a booming sharing economy, vehicle owning will endure, say Acura experts—but will have to be more about a personal connection than A-to-B transportation

Brand Activation & Immersion Automotive CX Briefing Preview: Car Buying And Owning For The Next Generation

Ahead of PSFK's Automotive CX Briefing event this Thursday April 18, Senior Strategist Penn Whaling shares a preview of insights the discussion will offer on innovation in car buying and owning experiences for a DTC landscape and digital-first consumer base

Hotels, Hospitality & Travel Rideshare Convenience Box Lets Passengers Pay For Their Purchases Through Venmo

Venmo is making it easier for rideshare passengers to purchase snacks and amenities from Cargo's convenience boxes, targeting millennial and Gen-Z demographics by enabling payment through its peer-to-peer app

Design Digital Platform Brings The Sharing Economy Ethos To Interior Design World

A London-based home-decor sharing platform is enabling consumers to rapidly refurbish their homes, and is poised to change the dynamics of the interiors industry by embracing the sharing economy concept

Advertising Michelin And Vans Promote Safe Teen Driving With Limited-Edition Sneaker

The unlikely pairing between the tire manufacturer and the shoe retailer aims to educate teens on driving safety using a social media contest, rewarding the winner with a special sneaker

Retail Is Big Tech Squeezing Out Startup Competition?

Young firms struggle to compete as deep-pocketed companies like Facebook and Amazon clone products and consolidate their power

Gaming & Play Museum Showcases History of Brands

A historical collection of more than 500,000 branded items

Advertising Sprite Transforms Soda Cans Into Vehicle for Connection

Sprite places Snapchat Snapcodes on limited edition packaging to cater to Gen Z consumers

Home Peter Sena II: How Context-Rich Experience Design Is Opening Up Brand Opportunities

The founder of innovation & design firm on how to shift from creating 'louder ads' to doing things that ladder up to better brand experiences

Luxury Jeff Fromm: L’Oreal Taps into Instagram to Explore Future of Image-Based Social Media

Millennial marketing firm doesn't think millennial personal communication is fading, it is simply living beyond solely text forms

Op-Ed Sofia Hoflin: Why Keeping a Diary Can Make You a Better Story Designer

Percolate's Director of Communications Design on why keeping a diary changed her entire perspective on the creative process, and how it may change yours, too

Technology Jaguar's Eye-Tracking Tech Windshield Wipes for You

As part of its Driver Monitoring System, Jaguar will perfectly time the swipes of your rear windshield wiper

7 Items You Need to Know Today

A teenager invents a device to keep Alzheimer's patients safe, Google's self-driving cars are now permitted throughout California and Nordstrom aims to make personal shopping easier

Syndicated M.I.A. Still Has A Bone To Pick With The Music Industry

Punk-rap star comes out of retirement to talk about her place in pop music, conspiracy theories, and being an artist.