Retail Automotive Loyalty & Membership

Automotive Interview: How Turo Is Building A Marketplace For On-Demand Car Sharing

The head of Turo's U.K. team tells PSFK how the platform is poised to fundamentally shift the nature of car ownership, enabling a service it describes as the Airbnb of car-sharing and letting car owners make money on their vehicle's idle time

Hotels, Hospitality & Travel Ford Enhances The Ownership Experience With Rewards Program And At-Home Repairs

Ford is aiming to create an ecosystem for customers, further training staff and enabling on-demand repair services alongside launching a loyalty program

Delivery & Logistics Scooter Rental Service Bird Offers Members Monthly Subscription

Looking to enhance the convenience of its environmentally friendly scooter rental to compete with bike and ride shares, Bird will directly deliver to and pick up personal scooters from monthly subscribers

Loyalty & Membership Hyundai Owners Can Customize Their Driving Experience Via Mobile Profile

The automaker is helping its electric car drivers customize their ride with a mobile app that lets them select and save preferences for max speed, response times, A/C control and more

Post Purchase Service & Support Carro Offers Car Renters Subscription-Based Service

Carro launches as Singapore's first-ever subscription-based car service offering a flat monthly fee and flexible ownership options

Retail Amazon Prime Shoppers Can Receive Deliveries Straight To Their Garage

The mega online retailer's Key for Garage feature lets Prime customers link their account with MyQ's garage security technology to safely let in Amazon deliveries

Brand Activation & Immersion The Future Of Car Buying And Owning According To Acura Designers

Amidst changing consumer behaviors in a booming sharing economy, vehicle owning will endure, say Acura experts—but will have to be more about a personal connection than A-to-B transportation

Gen Z Automotive CX Briefing Preview: Car Buying And Owning For The Next Generation

Ahead of PSFK's Automotive CX Briefing event this Thursday April 18, Senior Strategist Penn Whaling shares a preview of insights the discussion will offer on innovation in car buying and owning experiences for a DTC landscape and digital-first consumer base

Shopper Marketing & Promotions Westfield Mall Drives Traffic With Free Uber Rides For Shoppers

The mall operator is one of the first establishments to implement Uber Vouchers, a service geared towards venues looking to increase consumer engagement with free transportation

Automotive Automotive CX Brand Spotlight: How BMW Caters To The Next Generation Of Drivers

The luxury automaker leads the industry in redefining an entrenched business model for an increasingly digital world

Food & Beverage How Brands Like Tesla Are Bringing Owners Closer To Their Pets With Everyday Integration

From PSFK's Engaging Millennial Pet Owners report, here's how innovative brands are helping make pets a part of everyday life, from cat-calming car radios to tech-enabled dog houses

Shopper Education & Assistance How Auto Retailers Like Honda Use Consumer Data To Improve The Driving Experience

From PSFK's 2019 Automotive CX Debrief, heres how three car companies are optimizing the process of data collection and sharing through customer rewards

Transactions & Payments How Auto Retailers Like Volvo Are Making Driving More Accessible With All-Inclusive Subscriptions

From PSFK's Automotive CX Debrief, these three car retailers are giving their customers purchase flexibility with subscription services

Cafe & Restaurant How Brands Like BMW Derive Valuable Consumer Data Using Reciprocal Exchange

These four retailers are trading rewards and incentives with shoppers in exchange for shared information and invaluable intelligence